Footfall vs Sales: Understanding the Gap Between Traffic and Conversion
Retail teams often celebrate high traffic days. More people through the door should mean more sales — right? Not…
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From Store Openings to Daily Operations: Why Retail Tech Integration Matters
When Store Openings Become a Bottleneck Opening a retail store today is no longer just about fitting out shelves…
Why Footfall Data Is the First KPI Retailers Should Track in 2026
Sales Numbers Tell You What Happened — Not Why For decades, retailers have relied on one primary metric to…
Lessons from 28 Years with Our Oldest Customer
Why Long-Term Partnerships Still Matter in Retail Technology In a fast-moving tech world, a 28-year customer relationship is rare.…
From Store Layout to Sales Floor Strategy: Heatmaps That Actually Help Retail Teams
That display only helps if people see it You can build the most beautiful product display in the world…
Footfall Forecasting: How Data Can Shape Your Marketing Strategy
Great marketing isn’t just creative — it’s strategic.And in malls, retail chains, and tourist attractions, timing and placement are…
Store Performance Starts at the Door: Using Entry Data to Set Smarter KPIs
Two stores with the same sales figures might be performing very differently – depending on how many people walked…
What Leasing Managers Can Learn from Heatmaps & Dwell Time Analytics
IntroIs that premium shop lot really worth the extra rent?For years, leasing managers have relied on instinct, tenant feedback,…
Are Your Promotions Actually Working? The Answer is in the Traffic Data
Retail campaigns are expensive — from mall-wide activations and seasonal sales to store-specific product launches. Yet too often, marketers…
